One of the earliest steps you might take in opening a franchise is the feasibility study, which evaluates the market, its hunger for new options and its capacity to support them, among other things. The work can help you ensure the concept is right for the area you’re thinking of locating it in and that enough customers there will support it to make it viable. When you work with Evergreen Franchise Advisors, we can help you consider what research may be required and how it can best be done. Read on →

You probably already know Facebook offers one of the most robust digital advertising platforms, with extensive analytics and reach into the billions around the world. The social network collects extensive information about its users not just from their activities on its properties, but also as they move around the internet, which means it can offer detailed targeting that helps you make the most of your advertising dollars. If you’ve never advertised on Facebook or even if you have and you’re just thinking about expanding your presence there, this may be the perfect time. Read on →

Finding our way out of the crisis we’re facing is going to take innovative leaders and creative solutions. If you’re looking to provide both those to the organization you lead, this may seem like a daunting task. Stress and worry are well-known enemies of both creative and innovation—and have been known to cripple plenty of leaders. In a time when we all have more reason to feel anxious and stressed than ever before, it may seem virtually impossible to find either of those positive attributes in any quantity great enough to help your business overcome what it’s facing. Read on →

With a dangerous virus lurking, economic uncertainty and so much of our normal lives disrupted, there’s plenty of anxiety to go around right now. Those worries have kept many Americans mostly at home for months, which means small businesses take a hit from missing customers. If you find yourself in that group, here are some steps you can take to help make your facility safer and to reassure both customers and employees you’re taking the threat seriously. Read on →

Most people who decide to launch a franchise are chasing dreams of financial independence. That can make finding financing to get started discouraging, since for many it seems the only option is going into debt, sometimes with a high interest rate. Fortunately, there are some alternatives that our expert advisors can explore with you. Some even come interest-free, so the burden is lighter. Read on to learn more about where the money for your franchise could come from. Read on →

If you’ve always dreamed of owning your own business but dreaded the thought of sitting handcuffed to a desk or stuck inside, Evergreen can help you build the future you want. We can help you franchise with one of our great home improvement partners and you can combine your love of the outdoors with your entrepreneurial spirit. Among the companies we work with are several that specialize in lawn care that you can get started with for a total investment of $100,000 or less. Read on →

First, we believe the best way to assure your success as a franchisee is to work with us at Evergreen. From your earliest consideration of starting your own business to your hundredth location, we’ll walk beside you every step of the way. But this blog wouldn’t be very helpful if we just stopped there. So, here are five tips for helping you avoid getting into the wrong franchise: Consider All Your Options There are several factors you need to look at as you look for your franchise partner. Read on →